Introduction

The mobile phone is a small gadget that has had a huge impact on our day-to-day lives. It has already had a profound impact on the way we communicate and conduct ourselves daily. This continues to
be felt as the mobile phone enables new ways to market and new markets in which to transact.The Internet transformed our world in two fundamental ways: it has given anyone with access to the
Internet the opportunity to interact easily with others and
through search, it has made information easily available. Content and information have become readily and freely available.

TOPICS TO BE COVERED:

  • Basics & Strategy
  • Various Forms of MM
  • Geo targeting your Campaign for Smart Phones
  • How consumer use Mobile marketing
  • App development & Case studies
  • Managing Campaign
  • What Sapp + FB + MM= Lead blas
Mobile Marketing